{"title":"ON IT! HATS","description":"","products":[{"product_id":"black-og-pink-logo-hat","title":"ON IT! Black OG Pink Logo New Era Hat","description":"\u003cp\u003eOur signature trucker in classic black, crowned with the pink OG circle badge — the Hawaiian island chain riding over the ON IT! mark. Structured up front, breathable mesh in the back, and an adjustable snap that dials in the fit.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStructured trucker crown with mesh back panels\u003c\/li\u003e\n\u003cli\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli\u003ePink OG circle logo\u003c\/li\u003e\n\u003cli\u003eDesigned in Hawaii by ON IT! Surf Co.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ON IT! Surf Co.","offers":[{"title":"Default Title","offer_id":53390331904294,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/ZoomImage-8.jpg?v=1782253802"},{"product_id":"dessert-camo-og-orange-logo-hat","title":"ON IT! Dessert Camo OG Orange Logo Hat","description":"\u003cp\u003eSun-faded camo meets a blacked-out OG circle badge and a punch of ON IT! orange. Low-key colors, high-key attitude — built for long days chasing swell.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCamo trucker crown with mesh back panels\u003c\/li\u003e\n\u003cli\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli\u003eOrange OG circle logo\u003c\/li\u003e\n\u003cli\u003eDesigned in Hawaii by ON IT! Surf Co.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ON IT! Surf Co.","offers":[{"title":"Default Title","offer_id":53390331937062,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/ZoomImage-7.jpg?v=1782253805"},{"product_id":"red-og-logo-hat","title":"ON IT! RED TRUCKER BLACK OG LOGO","description":"\u003cp\u003eGo loud in bold red with the ON IT! Surf Co. logo and Hawaiian island chain front and center. Classic trucker build that's ready for the lineup or the lanai.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStructured trucker crown with mesh back panels\u003c\/li\u003e\n\u003cli\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli\u003eBlack ON IT! logo print\u003c\/li\u003e\n\u003cli\u003eDesigned in Hawaii by ON IT! Surf Co.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ON IT! Surf Co.","offers":[{"title":"Default Title","offer_id":53390332002598,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/ZoomImage-3.jpg?v=1782253810"},{"product_id":"on-it-surf-co-foam-trucker-hat-black-retro","title":"On It! Retro Foam Trucker Sun Faded Logo Hat","description":"A rugged foam trucker hat with a sun-faded surf badge that feels like a day spent chasing morning swell. The high-profile, structured front holds the vintage ‘ON IT! Surf Co.’ logo with a seamless foam panel and lined interior for a clean, sculpted look. Breathable mesh back keeps you cool between sets while the pre-curved visor with eight rows of stitching shields your eyes and keeps the shape ride after ride. The adjustable snap lets you dial in a confident fit, and the thicker laminated foam gives this trucker a substantial, lived-in presence that pairs easily with board shorts, a well-worn tee, or your go-to beach cruiser.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- High-profile 5-panel, structured foam front with lining\u003cbr\u003e- Breathable polyester mesh back for ventilation\u003cbr\u003e- Pre-curved visor with 8 rows of stitching and matching undervisor\u003cbr\u003e- Adjustable plastic snap for one-size-fits-most fit\u003cbr\u003e- Thicker laminated polyester fabric for durable, substantial feel\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e- Use warm water and dish soap and clean spots off your hat. It's not necessary to soak the whole item. For hard to clean spots use a soft bristled brush.\u003cbr\u003e","brand":"Printify","offers":[{"title":"One size \/ Black","offer_id":53423992176934,"sku":"30969378924234270835","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/14062205702255085306_2048.jpg?v=1782856920"},{"product_id":"camo-onit-embroidered-logo-trucker-hat","title":"CAMO ONIT! Embroidered Logo Trucker Hat","description":"A rugged camouflage trucker hat with bold embroidered patchwork that brings a confident, outdoors-ready edge to everyday wear. The structured, low-profile crown keeps its shape while the breathable mesh back and adjustable snap let you tune the fit for long days on the trail, at a job site, or cruising into town. The front patch—textured and stitched in contrasting thread—adds a splash of attitude without shouting, blending vintage trucker style with modern utility. Wear it pulled low for sun-sheilding focus or tipped back for easy conversation; it’s built to move with you and hold up to repeated use.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- Structured 6-panel crown with low-profile fit\u003cbr\u003e- Breathable 100% polyester mesh back\u003cbr\u003e- 100% cotton front with embroidered patch\u003cbr\u003e- Adjustable plastic snap closure for one-size fit\u003cbr\u003e- Matching under-visor and reinforced stitching on visor\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e","brand":"Printify","offers":[{"title":"One size \/ Camo Black","offer_id":53423998206246,"sku":"28495782639842594716","price":35.0,"currency_code":"USD","in_stock":true},{"title":"One size \/ Camo Brown","offer_id":53423998239014,"sku":"32630879420113207302","price":35.0,"currency_code":"USD","in_stock":true},{"title":"One size \/ Camo Olive","offer_id":53423998271782,"sku":"82612382471997996843","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/2711487373367396242_2048.jpg?v=1782857304"},{"product_id":"on-it-surf-co-logo-snapback-trucker-cap","title":"On It! 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Durable cotton-blend front panels, a soft cotton sweatband, and an adjustable snap mean it wears in, not out.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- Adjustable plastic snap closure for a customizable fit\u003cbr\u003e- Precurved visor with matching underbill and eight-row stitching\u003cbr\u003e- Structured six-panel, mid-profile body with embroidered front logo\u003cbr\u003e- Breathable 100% polyester mesh back for airflow\u003cbr\u003e- Soft 100% cotton sweatband and sewn-in label for comfort\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e- Use warm water and dish soap and clean spots off your hat. It's not necessary to soak the whole item. For hard to clean spots use a soft bristled brush.\u003cbr\u003e","brand":"Printify","offers":[{"title":"One size \/ Black \/ Black","offer_id":53423998632230,"sku":"33569336197360435703","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/2695737322684923154_2048.jpg?v=1782857331"},{"product_id":"on-it-embroidered-flat-bill-hat","title":"ON IT! Embroidered Flat Bill Hat","description":"A crisp embroidered snapback that channels focused energy and street-ready style. This structured five-panel cap sits high on the head and holds its shape, while the flat bill and green undervisor give a vintage, athletic edge. The subtle sewn eyelets and adjustable snap closure make it breathable and easy to size from everyday commutes to late-night sessions. Wear it low over your eyes when you’re dialing in, or push it back and let the bold embroidered script speak for your mood. Lightweight cotton twill breaks in over time, collecting stories without losing its form — a companion for long practice runs, studio nights, and weekends when you’re building something that matters.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- 100% cotton twill with a vintage look and comfortable break-in\u003cbr\u003e- Structured five-panel, high-profile shape that holds form\u003cbr\u003e- Flat bill with green undervisor for classic athletic styling\u003cbr\u003e- Sewn eyelets for discreet ventilation\u003cbr\u003e- Adjustable snapback fits head circumferences 21.63\"–23.63\" (55–60 cm)\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e","brand":"Printify","offers":[{"title":"One size \/ Black","offer_id":53424616603942,"sku":"16326319443705384433","price":35.0,"currency_code":"USD","in_stock":true},{"title":"One size \/ Black\/Grey","offer_id":53424616636710,"sku":"31690099253416650760","price":35.0,"currency_code":"USD","in_stock":true},{"title":"One size \/ Black\/Red","offer_id":53424616669478,"sku":"13023313173829535082","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/1642\/6022\/files\/10521655775756995352_2048.jpg?v=1782878280"}],"url":"https:\/\/onitsurfco.com\/collections\/on-it-hats.oembed","provider":"ON IT! 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